Technology leadership
For MAN technology leadership is a strategic factor for success. The ability to innovate and change that has continued throughout the company's 250-year history has made us a pioneer in the transport and energy industries. We maintain this role by identifying future requirements at an early stage and converting them competently into trailblazing new solutions.
Leading position in Europe
In Europe we maintain our leading position by concentrating on the needs of our customers and on our competence in technology. MAN's innovations are targeted in particular at solutions that combine compliance with environmental and climate standards with fulfillment of economic requirements. Our aspiration is to be the most economical provider over the entire service life of a product, taking into account the costs it entails for the environment and for society. Technology leadership is the pre-requisite for achieving this ambitious goal.
Using technological competence to lead in emerging markets
To be successful in emerging countries we develop products and solutions that are adjusted to the specific conditions in these markets. A good example of this is the variants of our trucks that have been adapted to local conditions on our export markets, e.g. the TGS WW. By transferring technologies developed initially to meet European standards to emerging markets we create genuine added value for customers throughout the world. Expansion of our sales and production locations in the growth markets also guarantees maximum customer proximity and a successful melding of local expertise with proven top-flight technology.